Raising capital has never been easy for female founders; add a global pandemic and economic uncertainty to the mix, and securing funds becomes even more challenging. Over the past few years, female founders have been forced to streamline their startups' budgets and identify new customers in order to survive. The key, some founders advise, is to be open to feedback, focus on building relationships, and not to shy away from asking for help when needed.
"It wasn't about driving results," she says. "It was about driving solidarity and uniting the team so we could band together, and that's what helped lead to growth."